Two data streams. One risk picture.
Vendarix is the only churn platform that treats product usage and support sentiment as equal co-predictors of account health.
How the signal fusion works.
Usage telemetry: the engagement layer.
We ingest session events from Segment, Amplitude, Mixpanel, or a direct API. Vendarix normalizes against your product's average cohort — a power user at Kartell looks different than a power user at Mosaic.
Support sentiment: the frustration layer.
Ticket text from Zendesk or Intercom is scored by a lightweight NLP model. Volume, escalation patterns, and unresolved thread aging all feed the sentiment index — updated with each new ticket.
One score. Actionable by default.
The Vendarix Risk Score (0–100) is a weighted combination of both signal streams, calibrated against your cohort's historical churn events. Anything above 65 triggers a configurable CSM playbook.
Playbooks that fire before you think to look.
Slack Alert
CSM gets notified in their Slack channel the moment a risk threshold is crossed — with the score, the drivers, and the suggested first step.
CRM Task
A task auto-creates in Salesforce or HubSpot, assigned to the account owner, with the risk context pre-filled.
Health Field Update
The account's health field in your CRM updates automatically so your whole team sees the change without manual entry.